Key Takeaways:
QTech Games, a leading game aggregator focused on emerging markets, has partnered with Ready Play Gaming to integrate innovative bingo-style titles into its aggregation platform. The deal centres on Ready Play’s Reel Jackpots series, which blends elements of bingo with slot-like mechanics, broadening QTech’s content offering and enhancing retention tools for operators targeting regions such as Africa and Latin America.
Strategic Partnership Improves the Gaming Catalogue
QTech Games is known for providing a wide selection of online casino content to operators in emerging regions. Today, they announced a new content arrangement with Ready Play Gaming, which specialises in gamified bingo and soft-gaming experiences.
As part of the deal, QTech's operator partners will be able to play Ready Play Gaming's Reel Jackpots series, which is a group of games that mix classic community gaming themes with fun slot-style action to make bingo more interesting. Reel Bingo and Reel Triple were some of the first games in the series. Soon, more games like Reel Crash, Reel Bingo 1000, and Reel Bingo Double will be released.
This new content is a big addition to QTech's gaming library, making it even more of a one-stop shop for operators looking for a wide range of new and interesting games. QTech's platform already has content from a number of well-known and up-and-coming providers. Adding Ready Play's bingo-infused games gives operator partners another fun vertical to work with.
Targeting New Markets with Localised Help
The partnership also expands Ready Play Gaming's access to new areas, where QTech's technology and distribution are already well-established. This gives its games more exposure in these important new markets. These are sections of Africa and Latin America, where operators are looking for more and more dynamic content that fits with what local players like.
QTech's platform has a lot of localisation features, like support for native mobile apps, sophisticated marketing tools, and 24/7 customer service in local languages. These features are meant to help operators deal with fragmented markets and get players more involved in all areas.
A Retention-driven Approach to Innovation in Bingo
Bingo has had a hard time moving to digital and mobile versions in the past since smaller screens make it hard to design. To make bingo more appealing to modern players, Ready Play Gaming combines traditional bingo interaction with slot-like mechanics and social aspects.
Executives in the field have stressed how important this method is. Philip Doftvik, the CEO of QTech Games, noted that Ready Play's games, which focus on keeping players, "represent an engaging vertical that adds another dimension to [our] gaming-vertical spread, thanks to some high-quality graphics, responsible gameplay, and unique features."
Larry Galansky, the CEO and Founder of Ready Play Gaming, also said that the partnership will help the company reach new worldwide audiences with its unique bingo games. He said that their focus on gamified slots based on data puts them "in a position to deliver engaging games for years to come," mixing community gaming with extended player loyalty.
The Business World
Through smart partnerships, QTech Games has been working hard to add more content to its platform. In early 2025, the company added content from suppliers like JDB Gaming and Red Rake Gaming to its platform, making it an even more important aggregator in countries that are growing quickly.
QTech wants to give operators new mechanics that will keep players coming back and increase their lifetime value by adding Ready Play's Reel Jackpots bingo series. This will work well with more volatile gaming verticals.