Key takeaways
- According to the latest report by the Lošimų priežiūros tarnyba (LPT), the Lithuanian gambling market generated €200.6 million in gross gambling revenue during the first three quarters of 2025,
- Of this, online gambling contributed €147 million, marking a 19.7% year-on-year increase,
- By contrast, land-based gambling venues accounted for €53.6 million, reflecting a modest 2.4% growth,
- The iGaming segment thus now represents around 73% of total gambling revenue in Lithuania for this period,
- The tax take from gambling activities was also noted: in the first three quarters of 2025, the government collected €42.4 million from gambling operators,
- The data underscores that online gambling (iGaming) continues to be the growth engine of the sector in Lithuania, while traditional land-based gambling is more stagnant.
iGaming Takes Centre Stage
The big rise in online gambling income shows that more people are selecting online platforms over physical venues, which is a sign of a bigger change in how people behave. A 19.7% increase from the previous year (to €147 million) is significant, since it shows strong demand and growth in the regulated online gaming market.
This growth factor shows that iGaming companies are getting a bigger proportion of the industry. This is probably because it's easy to access, the rules are changing, and people prefer digital channels.
Gambling on Land Slows Down
In the first nine months of 2025, land-based gaming venues made €53.6 million, which is only 2.4% more than the same time in 2024.
The physical segment's growth may be limited by a number of structural factors, such as changing consumer tastes, the expansion of online competitors, possibly increased operating costs, and possibly regulatory or enforcement issues.
Market Composition and Taxes
Since online gambling makes up almost three-quarters of all revenue, regulatory bodies may need to change how they prioritise oversight and enforcement. The LPT data shows that a large part of the whole sector is currently online as of the first three quarters of 2025.
The government still gets a lot of money from taxes in this area. The €42.4 million that gambling companies paid shows that the state is still getting a lot of money from the sector, even though the mix of channels is changing.
The Rules and Context for The iGaming Industry
The Lietuvos respublikos finansų ministerija (The Ministry of Finance of the Republic of Lithuania) runs the LPT, which is in charge of Lithuania's rules for gambling, including online gambling. The rise of the online segment raises concerns about consumer protection, advertising controls, responsible gambling measures, and how well regulation keeps up with new platforms and technologies. For instance, other estimates say that nearly a quarter of all online gambling may not be in the regulated market. This raises questions about state revenue, consumer risk, and market transparency.
This situation makes the rapid growth of the legal online gambling market in Lithuania even more vital for both operators and regulators. One voice in the business said, "The online segment is growing, and the regulated market needs to change to keep up."
Rapid iGaming Expansion Highlights Need for Stricter Regulation
Because online gaming revenues are going up so quickly, operators, regulators, and fiscal planners will probably focus more on the web channel. Land-based gaming is growing slowly, which means that the physical side may keep having problems until it comes up with new ideas or gets help from specific governmental measures.
From a regulatory point of view, the change makes it even more important to have strict standards for online gambling sites, strong restrictions for promotion and marketing, and strong protections for consumers. This is especially true because online formats are more risky by nature.
Editor's Thoughts
The most recent numbers from LPT make it evident that the iGaming sector (online gaming) is now the main engine of growth in the gambling market in Lithuania. The web channel is on the rise, with revenues hitting €147 million in the first nine months of 2025, up over 20% from the same time last year. The message is clear for everyone in the sector, including regulators and policymakers: the future is online, and tactics need to evolve to deal with this change in structure.